Uusi opinto-opas (sisältäen myös opetusohjelmat) lukuvuodelle 2018-2019 sijaitsee osoitteessa https://opas.peppi.utu.fi . Tältä sivustolta löytyvät enää vanhat opinto-oppaat ja opetusohjelmat.

The new study guide (incl. teaching schedules) for academic year 2018-2019 can be found at https://studyguide.utu.fi. This site contains only previous years' guides.

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Arkistoitu opetussuunnitelma 2016–2018
Selaamasi opetussuunnitelma ei ole enää voimassa. Tarkista tiedot voimassa olevasta opetussuunnitelmasta.
TM062005 MALIe1 Introduction to Tourism Business 3 op
Organised by
Economic Geography
Person in charge
Juulia Räikkönen
Planned organizing times
Period(s) I II III IV
2016–2017 X

General description

The course is replaced by MALIE2 GLOBAL TOURISM BUSINESS 5 op in 2017-2018

Learning outcomes

The aim of the course is to introduce students to the basic concepts, issues, and theories of tourism and hospitality as a significant global industry and topic of academic study. The course will concentrate on the characteristics of the tourism and hospitality companies as well as the multifaceted tourism cluster that is formed by these companies but includes also a wide range of other organizations and actors. After completing the course, students will be familiar with the basic assumptions of the experience economy and understand the development and significance of the tourism and hospitality industry and its linkages to various other industries.

Contents

The course introduces the basic concepts of tourism and hospitality, the characteristics of tourism and hospitality companies and the tourism industry cluster as well as the global tourism and travel organizations.

Teaching methods

Teaching method Contact Online
Lectures 4 h 0 h
Independent work
Exercises

Lectures 4 h (virtual).
Independent exercises in Moodle2.

Modes of study

Option 1
Available for:
  • Degree Programme Students
  • Other Students
  • Doctoral Students
  • Exchange Students
Exercise(s)
  • In English

Evaluation

Numeric 0-5.

Recommended year of study

1st-2nd year
This course is recommended before any other tourism business courses.

Study materials

Course materials and links are dealt out via learning environment Moodle.

Belongs to following study modules

Markkinoinnin ja kansainvälisen liiketoiminnan laitos
2016–2017
Teaching
Archived Teaching Schedule. Please refer to current Teaching Shedule.
Implementation details are unavailable.
Markkinoinnin ja kansainvälisen liiketoiminnan laitos
Opintokokonaisuudet